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7 Small Business Promotional Products to Use Today

The Hoth - Sep 2, 2019
7 Small Business Promotional Products to Use Today

As a responsible business owner, it seems as though there's always something on your plate. Your to-do list of responsibilities never seems like it will end. Still, your entrepreneurial spirit keeps it going.

That's why you understand the value of investing in small business promotional products. You recognize the need to take advantage of every opportunity to market your business.

Experts indicate that brand building is essential for businesses throughout the country. If you want to stay ahead of your competitors in your local market, you need to take that seriously.

The good news is that you've come to the right place by reading this article. Detailed below are seven awesome ideas for products that will help you market your business.

You don't want to miss out on any chance to cultivate your brand's reputation for excellence. Keep reading for some creative inspiration.

  1. Keychains Are a Classic Promotional Item

We've all been guilty of losing our car keys at some point. That's why keychains can be such useful gifts to your employees or business partners.

If you take the time to design a branded keychain to pass out as a promotional item, doing so is worth the investment. Since everyone uses keys, your business's keychains will be used by a large number of people.

  1. Everyone Needs an Umbrella at Some Point

When it rains, it's terrible to be without an umbrella. Many businesses have embraced umbrellas as promotional items. You might have seen branded messages on umbrellas on the most recent rainy day in your area.

Consider printing your own branded messages on umbrellas to use for marketing purposes. Even when the sun isn't shining, your business's brand will be!

  1. Invest in Branded Pens to Use at the Office and at Home

Investing in pens as your promotional product is worthwhile. Branded pens are a classic promotional item. After all, everyone needs to use a pen on a regular basis. Whether it's for work, school, or something at home, a pen should always be in reach.

Pens are not that expensive to order. Getting a branded message printed on a few hundred pens should be an easy cost to consider. In the long run, those pens will provide a high return on investment if they're placed in the right hands.

  1. Lanyards Are Perfect for Marketing Your Brand

As mentioned above, everyone has a set of keys that they use every day. At the same time, not everyone likes the idea of using a keychain.

The good news for you is that you can still provide a promotional item that serves the same purpose. Lanyards are particularly useful for both keys as well as identification cards. Their versatility makes them worth using as a promotion.

Plus, lanyards are more visible than keychains when they're in use. In fact, there are plenty of promotional benefits that lanyards can provide your business.

It's your responsibility to design a lanyard that captures the brand personality of your small business. That's why lanyard providers are available to assist you with your design choices when you need them. Ask plenty of questions and they'll be glad to make the most of their expertise with promotional products.

  1. Keep Your Employees Organized with Promotional Calendars

Have you been struggling with productivity when it comes to your team of employees? Have they been disorganized and unproductive?

If that's the case, don't worry. There's a promotional item that kills two birds with one stone. Investing in branded calendars or personal planners can help.

Not only will your employees stay on task and keep their deadlines, but you'll also boost brand loyalty. You can trust that every time they use that calendar or planner, they'll notice your business's logo or branded message. Doing so will inspire loyalty to your business, which is an invaluable asset.

  1. Customized Phone Cases Are Expensive, But Worth It

Consider how many small businesses are operating throughout the United States. According to the U.S. Census Bureau, more than 98% of businesses in the country have fewer than 100 workers. If you want your small business to stand out, you need to make the most of every marketing strategy available.

That's why investing in branded phone cases can be so worthwhile. This promotional item is a way for your business to go above and beyond for your employees. Everyone loves their smartphone, so why not provide them with a worthwhile gift and showcase your brand at the same time?

  1. Cups and Mugs Are Great Promotional Gifts

You've seen the coffee mugs with branded logos on them, right?  Don't be afraid to invest in some for your own business. Mugs and cups with printed promotional messages are common for small businesses to get their brand publicized. They're highly effective. Look around your office. Just about everyone has a favorite cup or mug for coffee, tea or other beverages.

Make the Most of Your Small Business Promotional Products

At this point, you should be inspired by the many ideas for small business promotional products. In today's competitive industries, you need to do everything you can to stand out. After all, you can trust that your competitors are taking similar measures.

That's why it's so crucial that you make the most of your marketing investments. There are plenty of options for products that can market your business's brand  for you. It's up to you to ensure those products are worth your company's investment.

Don't underestimate the value of promotional products, by the way. It's true there are a lot of ins and outs to navigate when it comes to marketing strategies. Even so, it's important to take time and consider what ideas work best for your brand.

That's where we can help. We prioritize producing high-quality promotional materials that represent your brand in a positive light.

You can count on us to provide you with promotional lanyards that suit your brand. In fact, we offer you the option to customize each detail. We encourage you to consider our multiple lanyard options on our website today.